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Growing in Mid-North Europe: United Kingdom, Netherlands, Beligum

The production area of Mid-North Europe is uniquely close to the center of the largest center of European consumption, proximity to the market is an advantage. Growers here must also contend with higher labor costs and smaller plots of land. In these areas, it is crucial to focus on varieties which are distinctive in taste to strengthen the ‘local for local’ competitive advantage. Growers in this region, due to the unique maritime climate, can successfully utilize a broad range of Fall Creek’s portfolio of mid and high chill varieties from the Fall Creek and partner breeding programs.

Growers planning to add plantings now or in the future would be well-served to consider mechanical harvesting and the varieties that will best perform in a more automated and mechanical assisted harvest future. Fall Creek’s sales & grower support representatives can provide insights and advise on best varieties for these applications.

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Sales & Grower Support in Mid-North Europe

Fall Creek’s Sales & Grower Support team dedicated to Mid-North Europe stands ready to serve you:

United Kingdom – Andrea Pergher, Sales & Grower Support Representative


Netherlands – Ronnie Kersten, Key Account Manager  


Belgium, Ruhr area-Germany – Mariusz Padewski, Grower Support Consultant