Marketing Product Manager

Fall Creek is creating a world with better blueberries through its friendly, collaborative team that is spread across the globe. To help us accomplish this, we are seeking a qualified Marketing Product Manager. 

The Product Manager liaises closely with Customers, Business stakeholders, and Commercial Teams to coordinate, prioritize and communicate value driven deliverables to support business goals. The Product Manager role must have an innate ability for conveying a vision of what needs to be built and to work with the team and stakeholders to see that vision through.

What you will do at Fall Creek:

  • Develop marketing strategies and tactical recommendations that drive achievement of sales and margin goals.
  • Manage the product lifecycle of each of the products.  Analyze the interdependencies of the varieties and formats in the marketplace and develop strategies for creating and maintaining the maximum value of the entire portfolio of products.
  • Create customer-centric content that clearly articulates the value proposition and enables the sales force to differentiate us from competitors to win business deals.
  • Plan and execute product launch plans that lead to earlier adoption of the Fall Creek portfolio.
  • Manage relationships with creative agencies to plan, develop, and execute new materials.
  • Partner with the sales force to drive results and hold accountable for utilization of materials.

What you bring to Fall Creek:

  • Typically requires a Bachelor’s degree in marketing, Public Relations, Journalism or related field.
  • 3+ year of product management experience driving cross-organizational solutions.
  • Ability to manage multiple priorities while delivering high quality results.
  • Ability to meet deadlines under pressure.
  • Strong analytical ability with ability to independently create, manipulate and provide insights.
  • Bilingual in Spanish and English is a big plus.

Who is Fall Creek?
We’re a US-based company with a keen focus on blueberry genetics, plants, and grower support delivered to the world’s premier blueberry growers. From our humble beginnings in Lowell, Oregon more than 40 years ago, we now also have wholly-owned nurseries in Mexico, Peru, and Spain. Additionally, we have built a global team of the finest breeders, researchers, propagators and nursery professionals, grower support technicians, sales and customer service experts and more. We’re a deeply-planted link in a global chain, ready to serve our customers and our industry throughout North, Central, and South America, Greater Europe, and Africa. Our mission is to serve the growers and to support the blueberry industry, helping to ensure growers maximize success through our delivery of the best genetics and plants, technical know-how and global market intelligence. To fulfill our mission, we focus on cultivating exceptional plants, building strong relationships and providing responsive customer service. This is all part of how we’re helping to build A World with Better Blueberries™.  

Fall Creek Farm & Nursery® offers a competitive salary and benefit package which includes health, vision, and dental insurance, paid time off, company-paid life insurance, short-term and long-term disability insurance, and 401K plan. This position requires an executed confidentiality and non-solicitation agreement upon hire. Employment offers are contingent on meeting our drug testing, background, and reference check standards. EOE


For consideration, please send your resume/CV to Brian Janecek, Global Talent Acquisition Manager.